Unlocking potential

Our pioneering team of marketing experts uses data-driven insights to run efficient performance and brand building marketing and improve the customer journey. We operate all acquisition marketing and conversion optimization activities fully in-house, giving you the best environment for a steep learning curve.

As Brand Performance Lead (f/m/x) for our consumer brands (wirkaufendeinauto.de and its sister brands across Europe and Autohero)  you will join the international Marketing team of AUTO1 Group. Our motivated and ambitious marketing professionals form a powerful unit to build up the Autohero brand and to acquire customers . Are you looking for a dynamic atmosphere to boost your career and having a big impact from day one? Then learn more about the position below:

Our offer

• Once a unicorn, now a listed public company, be part of our success story!
• Your work-life balance and working from home are part of our culture, so we offer you working from home options, flexible working hours and 30 days of vacation
• We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and trainings
• More than 90 different nationalities make up for a truly international and diverse working environment
• We offer discounts on well-known brands like Flaconi, Bosch, Apple and Sky, as well as special offers on used cars for you, your family and your friends
• Stay Mindful! We believe that mental well-being is crucial for your personal and professional success. Release tension with free access to Headspace!

Your new role

• Own budget and outcome responsibility for all Online Video and TV Marketing activities in 9 European markets (AT, DE, FR, ES, IT, NL, BE, PT & SE)
• Bring our Brand Media campaign strategy to the next level in a data driven way to maximize traffic acquisition and various brand KPI’s development 
• Lead an international team of 5 committed and driven members with Junior to Senior experience levels and give comprehensive and actionable feedback to enable your team member’s growth
• Use your strong relations in the media industry Identify the best offline marketing opportunities to  boost  customer acquisition as well as brand awareness for our consumer brands wirkaufendeinauto.de, and its sister brands across Europe, and Autohero
• Be responsible for planning, booking and evaluating performance-driven brand marketing campaigns in TV, Youtube, Radio and any additional offline channels
• Collaborate closely up with our Head of Creative Production and his team to create highly performing advertising campaigns

Your skills

• 5+ years of digital media planning experience with digital media platforms including Google, YouTube, and Facebook
• Strong analytical skills, a data driven mindset and the interest in taking on analytical challenges by diving deeply into big sets of data using Excel/Google Sheets
• Your high level of attention to detail and your structured mindset enables you to keep track of multiple aspects of campaigns, optimize them and analyze results to maximize reach and engagement
• Highly motivated to grow further and learn in the field of brand building by openly testing new ideas and challenging status quo constantly
• You feel comfortable in a fast paced environment and you like to be challenged to increase your learning curve
• You are native/perfectly fluent in English with strong  project management, organizational, and communication skills, any other European language is a plus

Join us, building the best way to buy and sell cars!

Contact
Joanna Sinicka
joanna.sinicka@auto1.com

At AUTO1 Group we live an open culture, believe in direct communication, and value diversity. We welcome every applicant; regardless of gender, ethnic origin, religion, age, sexual identity, disability, or any other non-merit factor.